Fashion meets Technology

The latest developments and trends that brings the technology and digital fashion, in terms of marketing, communication, retail and…
customer experience, will present at the Digital Fashion Forum of international speakers with a wealth of experience.
Sue Seel, Lecturer at the London College of Fashion, Istituto Marangoni, Regents University and the Fashion Retail Academy and brand consultant, will focus on new trends of communication.
Brands as creators of content, story doing and telling, episodic content, influencer marketing, digital muses, social media and mobile, are the themes that will develop, through examples and good practices.
H Kristina Dimitrova is the founder of the british Interlaced, a platform of Media and events to “illuminate” anything exciting on in fashion and technology and, in parallel, organized by the homonymous conference. In the presentation I will talk, among other things, wearables, augmented reality and virtual reality and how they affect the retail stores and the shows of the designers.
The Conference takes place Friday September 30 at the Conference and Cultural Centre Δαΐς, with keynote speaker Brian McBride, Chairman of ASOS.
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