At Mymarket and METRO Cash & Carry, the company’s values—Ethos, Passion, Courage, Care, Unity, and Consistency—come to life through real stories shared by employees, as highlighted in a press release. Through a series of authentic videos, workers from across Greece discuss impactful experiences, decisions they’ve made, relationships they’ve built, and everything that makes them feel part of the team and the history of METRO. These values have become integral to their professional lives. Nikos shares, ‘I feel incredibly lucky to have gained our child through the Be-Live program and METRO.’ Dimitris recalls, ‘Throughout my journey in the company, there were always people guiding me with good examples.’ Martha expresses gratitude for being part of the company. Konstantina emphasizes teamwork during tough times, while Theodoris declares his passion for both his job and the company. The campaign ‘The Values That Unite Us | The Stories That Inspire Us’ showcases genuine tales of dedication, passion, integrity, support, and teamwork. Unique because these are the true stories of #teammetro members featured in the video series. Developed by Danezis Stories, the campaign won three awards at the Internal Communication Awards 2025, including the top Platinum award for ‘Best Internal Communications Campaign.’ A strong team thrives on shared values every day.
The Values of METRO Through the Eyes of Its Employees
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in Business