Three new Foot Locker will open in Bulgaria within the next period. These stores, which will be the first Foot Locker stores to be opened by Fourlis Group in the country, are expected to open their doors in December 2024 It is noted that they will be in key commercial locations -The Mall Sofia, Grand Mall Varna and Galleria Burgas – that will offer Bulgarian consumers access to an extended range of sports lifestyle products and sneakers of Foot Locker and will be complemented with an upgraded market experience and a multi-channel approach to customer service. With this extension, Foot Locker enters a market with strong demand for branded sports and high-quality retail experiences. It is recalled that the Fourlis Group holds exclusive licensing rights to extend Foot Locker’s network and e-commerce to eight Southeast European countries, namely Greece, Romania, Bulgaria, Cyprus, Slovenia, Croatia, Bosnia and Herzegovina and Montenegro. Furthermore, Fourlis Group will also buy out the existing activities of Foot Locker in Greece and Romania, which include a total of six stores (3 in Greece and 3 in Romania) and an online store in Greece. Using its expertise and established market presence, Fourlis Group is able to support the development of Foot Locker in the Southeast European region. This cooperation highlights the strategic importance of the Fourlis Group sports industry, which will continue to develop through innovative, customer-centric retail experiences in markets with significant prospects. Recognizing the potential for development in the region, the Group plans to develop more than 100 natural Foot Locker stores in the area along with eight online stores, strengthening its commitment to the successful implementation of its development strategy. Source: RES – ICM
Fourlis Group: Three new Foot Locker stores open in Bulgaria
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