Another accolade has been added to the portfolio of Eurolife FFH, this time at the Promotional Marketing Awards 2025, which highlight the best practices in the dynamic promotional space. The EurolifeHub project, a network of physical locations through which Eurolife FFH brings insurance closer to consumers in three major shopping centers in Greece, won the Gold award in the Best in Banking, Insurance & Financial Services category. This category celebrates the top initiatives and campaigns promoting products or services in the insurance and financial sectors. The EurolifeHubs are located in three large shopping malls managed by LAMDA Development — The Mall Athens and Golden Hall in Athens, and Mediterranean Cosmos in Thessaloniki. Visitors can learn more about their insurance options and stay informed about Eurolife FFH initiatives and products tailored to their needs within specially designed stages. Additionally, through engaging monthly activities, consumers discover the fun side of insurance by participating in games and quizzes with exciting prizes. The hubs also offer a comfortable spot where visitors can take a break during shopping, charge their phones, and work while enjoying free Wi-Fi. The gold award was presented to Chapter 5, the experiential marketing company collaborating with Eurolife FFH to design and implement the EurolifeHub actions, recognizing it as a disruptive engagement zone where insurance meets education and interaction. The ceremony took place on Thursday, May 22nd, at Anais Club, with Eurolife FFH representatives presenting a vibrant presence. For Eurolife FFH, part of Fairfax Financial Holdings Ltd, it is valuable to support people in pursuing the life they desire. Through the EurolifeHub experience, it brings insurance closer to consumers, offering useful information and advice in the most direct and friendly manner, reaffirming its commitment to placing people at the heart of all its endeavors.
Eurolife FFH Wins Gold Award for EurolifeHub at Promotional Marketing Awards 2025
—
in Business